Behavioral Advertising / Publicité Comportementale

Packet Vision a UK-based company which has developed an IP-based advertising delivery platform that it bills as supporting local ad insertion, and interactive and targeted advertising that can be tailored to match the demographics of individual households and altered in real time to reflect viewers’ reactions–announced Monday that it has signed a deal with US-based advertising service and sales company, Prime Media Productions to offer an integrated advertising solution for the US IPTV market.

Ce bulletin a été publié le Mercredi 11 novembre 2009 12:10 et est classé dans Packet VisionVous pouvez suivre les réponses à ce bulletin avec le fil RSS 2.0. Vous pouvez répondre, ou faire un rétro-lien depuis votre site.