Behavioral targeting engine Reedge has just launched a beta test of its service. It’s one of a number of engines that promise to help companies better target services and ads to consumers online. When a consumer waivers on buying something for example, an analysis of past users’ behavior may show that free shipping or a discount will make the sale more likely to happen quickly.

Répondre

Vous devez être connecté pour publier un commentaire Connexion »

© 2007 2010 par Ciblage Comportemental