Behavioral Advertising / Publicité Comportementale

TidalTV, a leading video advertising, optimization and yield management solutions provider, today announced it has raised more than $16 million in recent Series B funding led by Comcast Interactive Capital, as well as New Enterprise Associates (NEA) and Valhalla Partners.  The new funding not only provides TidalTV with the ability to invest additional resources in online video advertising and monetization solutions for advertisers and publishers, but it also validates its proprietary video ad decisioning technology.

Ce bulletin a été publié le Mardi 16 février 2010 11:27 et est classé dans Television / IPTVVous pouvez suivre les réponses à ce bulletin avec le fil RSS 2.0. Vous pouvez répondre, ou faire un rétro-lien depuis votre site.