Behavioral Advertising / Publicité Comportementale

Google has made many changes, not just in its ad formats, but in its buying models, targeting/delivery mechanisms, and advertiser tools as well. I thought I’d provide a high level overview of these new offerings, how they compare to what Google had previously, and what this means for advertisers and the industry.

Ce bulletin a été publié le Lundi 10 mai 2010 6:16 et est classé dans GoogleVous pouvez suivre les réponses à ce bulletin avec le fil RSS 2.0. Vous pouvez répondre, ou faire un rétro-lien depuis votre site.