The Firefly Video platform enables publishers and advertisers to combine the emotion and impact of TV with fine-grained targeting, rich audience insights, interactivity, brand-safe reach and most importantly, the ability to target within a worldwide audience of 220 million consumers (120 million US-only). Access to an online audience of this magnitude ensures that Firefly Video can reach meaningfully-sized consumer segments such as those who are in-market for a specific make or model or for a competitor’s vehicle.

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