Behavioral Advertising / Publicité Comportementale

Unlike traditional ad platforms that are built around publisher processes, the MediaMind platform was designed from an agency perspective to simplify campaign management and ad delivery, and to provide actionable analytics to increase campaign performance.  With Digital Element’s industry leading geographic targeting data, MediaMind will deliver the right audience at the right time with specific location based data at ad server level. This targeted approach will achieve messaging across multiple publishers in a single campaign.

Ce bulletin a été publié le Mardi 20 juillet 2010 8:27 et est classé dans MediaMind (ex Eyeblaster)Vous pouvez suivre les réponses à ce bulletin avec le fil RSS 2.0. Les réponses ne sont plus admises, mais vous pouvez faire un rétro-lien depuis votre site.