Archives pour la catégorie “AdTech”

22 11 2010

Mpire Hooks Up With ADTECH for Verification Reselling

Publié par Share dans AdTech, Mpire

“With ad verification becoming a requirement on a majority of campaigns, it makes tremendous sense to offer these solutions at the ad-server level, and embedding AdXpose within the ADTECH platform is a major step towards executing that strategy,“ said Mpire president and CRO Kirby Winfield.

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17 09 2009

Adtech se lance dans le web analytics

Publié par Share dans AdTech, Adservers

S’adressant en priorité aux agences media voire aux régies facturant à la performance, le nouvel outil propose une analyse d’audience avec un historique de 24 mois, des outils de simulation ou encore d’optimisation des ventes.

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06 11 2008

Wunderloop conclut un partenariat technologique avec Adtech

Publié par Share dans AOL, AOL Advertising (ex Platform-A), AdTech, Adservers, Hi-Media, wunderloop (AudienceScience), tags: behavioral targeting, behavioural targeting, ciblage comportemental, e-pub, marketing direct, publicité intéractive, publicité online, targeting, wunderloop (AudienceScience)

Le spécialiste de la publicité comportementale Wunderloop vient de conclure un partenariat technologique avec Adtech, fournisseur leader de technologie d’adserving…

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