Archives pour la catégorie “Aegis/Isobar”

04 03 2010

Aegis readies ad buying tool to challenge Vivaki and B3

Publié par Share dans Aegis/Isobar

Aegis Media is planning to launch its own demand-side platform (DSP) for ad buying to compete with the likes of Publicis’s Vivaki and WPP’s B3.

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