Archives pour la catégorie “Visible World”

A great video that on Comcast NBC deal that look like a 2020 interview on targeted IPTV ads and commercials addressability.

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Cable operators and tech companies, including Visible World and Invidi, have led efforts to deploy interactive TV delivery systems for the last decade. National scale has been elusive because of the different and incompatible technologies used by competing cable firms, and the fact that content companies like NBCU and distributors like Comcast haven’t been able to work out terms for jointly deploying ad-targeting systems.

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